New Mobile Image Ads from Google

google logoGoogle just announced the new Image ads for mobile, similar to what they serve for desktop websites. Mobile image ads are a new format of AdWords ads that can appear on mobile websites. People would be taken directly to the mobile webpages if they click on the ad.
These are exactly similar to the normal image ads, the only difference being the sizes as these run on mobile content network.

Google is expecting this ad format to be a big hit, as it would help companies for branding and click-through rate would also be good, serving a single ad per page.
Here are the ad formats which are going to be available for mobiles -

  • 305 x 64
  • 215 x 34
  • 192 x 35
  • 167 x 30

google mobile image ad 192 x 53These ads are keyword-targeted, and charged cost-per-click and these are targeted to other mobile webpages only. Not a lot of process is involved for publishers who are using the Ads for mobile code, as they just have to update the code choosing only for image ads, or a mix of both image and text ads.

Contextual advertising will help to keep the ad most relevant and so the people browsing on mobiles will have more interaction on the mobile web. These ads are limited to countries presently Australia, China, France, Germany, India, Ireland, Italy, Japan, Netherlands, Russia, Spain, the UK, and the US. Google would surely be looking to expand this network very soon.

Comments

  1. Jug says:

    Too bad this isn’t available in my country. :(

    Jug’s last blog post..Stupid Salespeople

  2. Jug says:

    Too bad this isn’t available in my country. :(

    Jug’s last blog post..Stupid Salespeople

  3. Amit Bhawani says:

    Iam sure the most convertible ads would be mobile phone sales, send sms sites etc

    Amit Bhawani’s last blog post..Make Money Searching the Web using Search Engines

  4. Amit Bhawani says:

    Iam sure the most convertible ads would be mobile phone sales, send sms sites etc

    Amit Bhawani’s last blog post..Make Money Searching the Web using Search Engines

  5. Crystal says:

    o_O Wow, Google is really on top of the ad world isn’t it?!

    Crystal’s last blog post..Chatter at the Orthodontist’s

  6. Crystal says:

    o_O Wow, Google is really on top of the ad world isn’t it?!

    Crystal’s last blog post..Chatter at the Orthodontist’s

  7. Puneet says:

    Yes .. getting new things out here for Advertisers … and for webmasters too :p

  8. Puneet says:

    Yes .. getting new things out here for Advertisers … and for webmasters too :p

  9. varun says:

    i did not understand chetan
    can u explain in detail

    varun’s last blog post..Deciduous Teeth

  10. varun says:

    i did not understand chetan
    can u explain in detail

    varun’s last blog post..Deciduous Teeth

  11. Chetan says:

    Its specially designed ads for people who browse websites through mobile.
    The ads are not always well optimized when viewed through mobile, but these new google image ads for mobile are well structured for mobile browsers and websites.

  12. Chetan says:

    Its specially designed ads for people who browse websites through mobile.
    The ads are not always well optimized when viewed through mobile, but these new google image ads for mobile are well structured for mobile browsers and websites.

  13. varun says:

    Hmmm. . . . thanx for the reply
    now i get it

    varuns last blog post..Deciduous Teeth

  14. varun says:

    Hmmm. . . . thanx for the reply
    now i get it

    varuns last blog post..Deciduous Teeth

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